LOYALTY POINTS ARE DEAD.

LOYALTY POINTS ARE DEAD.

A client came to us with a familiar question:
“How do we reward customers in a way that actually means something?”

They were in tourism, serving international guests, high-volume spenders, and return visitors.

Common point systems and equivalents:

Don't travel well
Don't excite anyone
Are seriously obsolete

So we flipped the model.

Instead of giving points, we gave satoshis - fractions of Bitcoin.

Why?

Because unlike traditional loyalty points, satoshis:

Hold value
Work across borders
Introduce customers to a new monetary network

And look, it worked:

1/ Customers were more engaged and excited
2/ The brand was positioned as forward-thinking

And the backend? Simple to track and scale.

Here’s the playbook we used ↓

1/ Reward in satoshis, not points.
2/ Track sign-ups and redemptions through existing CRM tools
3/ Test it in one store or location before scaling
4/ Tailor sat rewards to high-value spending behavior
5/ Measure results after 30 days: engagement, repeat spend, awareness

This wasn’t about “bitcoin hype.”
𝗜𝘁 𝘄𝗮𝘀 𝗮𝗯𝗼𝘂𝘁 𝗼𝗳𝗳𝗲𝗿𝗶𝗻𝗴 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝘁𝗵𝗮𝘁 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗹𝗮𝘀𝘁𝘀 (𝗮𝗻𝗱 𝘄𝗼𝗿𝗸𝘀).
And using Bitcoin in a way that’s practical, not speculative.

Your customers don’t need another plastic card.
They need value that follows them.
And to feel cared about.

Giving #Bitcoin away shows you care even outside #Nostr.
You’re giving up something that would grow in value over time
You’re giving up the highest opportunity cost.

It means you value their loyalty more than the future price appreciation.

If you’re in retail, hospitality, or travel - there’s opportunity here.

And we’ve already built the blueprint at NeoWealth.xyz

→ Let's chat if you have an opportunity you truly want to maximize with Bitcoin.